Ignite your life! GOFIRE is a Non-Toxic, Earth-friendly, weather-proof fire starter that works under the most extreme conditions. Our proprietary formula is engineered to sustain an intense flame that can reach over one foot in height, while producing a continuous burn time of up to ten minutes. GoFire formula is proven and has been trusted and used by millions in Europe for the past decade. Now it’s here in North America to light the way!